Our spokesperson & friend

DJ Anthony.

For more than twenty years, his was the voice of Buffalo nights on Kiss 98.5. Today he is the face of Willoughby, and one of the hardest-working people for good causes in Western New York.

DJ Anthony

Buffalo radio legend

A familiar voice

The soundtrack to a generation of Buffalo nights.

If you grew up in Western New York, you grew up with DJ Anthony. He spent more than two decades hosting the nighttime show on Kiss 98.5, the city's number one hit-music station, becoming a fixture for an entire generation of Buffalo teens and the families who listened along.

That kind of trust is not built overnight. It is built one night at a time, by showing up, being real, and caring about the people on the other side of the speaker. It is exactly why he fits so well with how we do things at Willoughby.

20+ years on Buffalo airwaves

#1 hit-music station, Kiss 98.5

WNY born, raised, and rooted

Giving back to Buffalo

The face of Bald for Bucks.

For more than a decade, DJ Anthony has been a champion of Goin' Bald for Bucks, the Western New York fundraiser that shaves heads to raise money for Roswell Park Comprehensive Cancer Center. He returns year after year to his alma mater, Lake Shore High School, and lends his voice across schools all over the region.

It is personal for him. He was inspired by a close friend who battled cancer, and he has carried that cause ever since. He grew up as a foster kid in Western New York, and he has spent his career giving back to the community that raised him.

Learn about Bald for Bucks

DJ Anthony with students at a Goin' Bald for Bucks event in Hamburg, NY — At a Goin' Bald for Bucks event, raising money for Roswell Park.

The causes he carries

He shows up for Buffalo's kids.

Zach Liberatore Foundation

Six years hosting Zachtoberfest.

Every fall, DJ Anthony volunteers as host of Zachtoberfest, the Zach Liberatore Foundation's annual benefit. Since 2021 the foundation has given more than half a million dollars to the children's hospital's mental health clinic and OCD program in honor of Zach, and it has now committed $500,000 over the next five years toward the brand-new mental health facility at Golisano Children's Hospital of Buffalo, for every WNY child and family who will ever need it.

6 years as volunteer host$500,000 pledged

P.U.N.T. Pediatric Cancer Collaborative

2025 Champion for Children.

DJ Anthony works with P.U.N.T., the WNY nonprofit that stands beside families facing childhood cancer with financial and emotional support. In 2025, P.U.N.T. honored him with its Champion for Children award, given to an "unsung hero" in our community whose efforts make life better for WNY kids with cancer and their families.

Financial & emotional support for families

DJ Anthony & Willoughby

Two things Buffalo can count on.

A familiar local voice and a 70-year family agency that shows up when nobody else will. When DJ Anthony says "Willoughby will when nobody will," he means it, because it is the same promise he has lived on the air and in the community for decades.

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