Family-owned since 1952 Three generations in Buffalo Certified Insurance Counselor (CIC) Independent: 45+ carriers Now appointed with The Hartford Licensed across New York State

Who we cover

From the old industrial corridors of South Buffalo and Tonawanda to the fabrication shops and distribution centers along the Thruway, Western New York still makes things and moves things. If you run a light manufacturing shop, a metal fabrication business, a wholesale operation, or a warehouse, your coverage needs reflect those operations. You have machinery on the floor, product moving in and out, employees around equipment, and customers counting on your shipments. Willoughby helps you review those needs and understand your coverage options in plain English.

Risks we see in WNY

  • Equipment breakdown that halts production and stalls orders
  • Fire or smoke damage to inventory, raw materials, and machinery
  • Worker injuries around presses, forklifts, and the loading dock
  • A product defect leading to a liability claim down the supply chain
  • Lake-effect winter weather damaging the building, roof, or stored goods
  • Lost income while the plant is shut down after a covered loss
  • Damage to goods in transit or held at a third-party warehouse

Coverage that fits

Coverage to consider for your business.

Use these as a starting point for a conversation. We will help you review which coverages fit your operation.

Commercial Property

Covers your building, machinery, tools, and on-site inventory against fire, theft, and weather damage.

General Liability

Responds when a third party is injured or their property is damaged in connection with your operations or premises.

Product Liability

Protects your business if a product you made, sold, or distributed is blamed for causing injury or damage.

Equipment Breakdown

Helps cover repair or replacement and lost income when critical machinery suddenly fails.

Business Income (Business Interruption)

Replaces lost revenue and helps with ongoing expenses while you recover from a covered shutdown.

Workers' Compensation

Required in New York and pays for medical care and lost wages when an employee is hurt on the job.

Local guidance

Help understanding your options.

As an independent agency serving Western New York since 1952, Willoughby compares coverage from carriers including The Hartford, Hanover, and Security Mutual. Your local agent helps you review how each option fits your operations, equipment, and responsibilities to customers.

Request a consultation

Carriers we work with

The HartfordThe HanoverSecurity MutualGeicoNational GeneralEmployersProgressive Commercial

and more through our agency network.